How monitoring works

Monitoring is a saved search that keeps running. It watches the registers for new filings that resemble a mark you care about, and tells you when one appears.

Why it matters

Trademark rights are largely use-it-or-lose-it. In most countries, a conflicting application is published and an earlier owner has a limited window to oppose it. Miss that window and your only remaining routes are slower, more expensive and less certain.

Monitoring exists to make sure you notice in time.

The schedule

Every active monitoring job runs twice a week — Tuesday and Friday. Paused jobs do not run.

Each run looks for filings that appeared since the previous run, so nothing between runs is skipped. The first run after you create a job covers everything since the job was created.

What a run produces

A run record you can open at any time, containing:

• Items found — everything matching in that window.
• New items — marks that were not in the previous run, deduplicated by case number.
• An AI risk rating for each new mark: high, medium or low, with a one-line reason.

Owner watches are the exception: with no target mark to compare against, there is nothing to score, so they list the filings without a risk rating.

The alert email

An email goes out only when a run finds something new. Subject: New trademarks found for “your query”.

Inside:

• how many new marks were found
• a risk overview — how many high, medium and low
• the highest-risk marks, each with a short reason
• a button through to the results

An in-app notification appears alongside it. Emails go only to confirmed addresses.

If a run finds nothing, you hear nothing. Silence means the register was quiet.

Where to look

/monitoring lists your jobs; opening one shows its settings, its state and its run history. Any run can be opened to see both the new items and everything found that week.

Same engine as search

Monitoring uses exactly the same matching as search — the same match mechanisms, the same automatic inclusion of regional and international registers. If a mark would show up in a search for your query, it will show up in monitoring.

What to do with an alert

1. Open the run and look at the high-risk marks first.
2. Check the status and dates — how far into its process is it?
3. If it matters, act inside the opposition window: talk to a trademark attorney about opposing, or about a coexistence agreement.
4. If it does not matter, do nothing. Most alerts are informational.